Manny Nepomuceno, General Manager, CFO and Cofounder
Manny Nepomuceno is the CFO, Co-founder and General Manager of Abe-abe. He is a fintech innovator who helped transform the Philippine investment landscape through digital platforms. He ran a fintech company called Seedbox for ATRAM, a premier investment company, where he designed the GCash G-Invest function and transformed the investment fund industry. He completed his […]
Cheech Santos, Chief Creative Officer and Cofounder
Cheech Santos is the Chief Creative Officer, Co-founder, and Creative Strategist of Abe-abe. She’s a Campaign Brief Asia-ranked Top Creative with multiple local and international awards. Her expertise is omnichannel storytelling, threading one compelling idea across platforms and touchpoints where people live, scroll and engage. She has brought her experience to Abe-abe, shaping work that […]
Pen Roque, CEO and Cofounder
Pen Roque is CEO, Co-founder, and the Strategic and Design-thinking Lead of Abe-abe. He is one of the rare Filipino marketing experts formally trained and certified in Human-centered design. He specializes in service design, innovation strategy, and brand transformation. He masterfully connects empathy with business growth using innovation strategies that transform brands. For Abe-abe, he […]